Explanation of trade Mark

Making amends: why do patents and trade marks differ?  June 10, 2011 – 02:35 pm
Unless you work for the
opular press, it's not hard
to tell a patent from a trade
mark.  What's more, they
even behave differently
From the IPKat's learned friend Douglas Campbell (Three New Square) comes a question which, this Kat confesses, he has never really thought about at all until now. Douglas explains the context of  his query as follows:
"If you are amending a patent in UK legal proceedings, and the amendment in question involves rewriting of claims rather than deletion of existing claims, the received wisdom is that you have to apply for your amendment before the trial or else you’re too late. See eg Terrell on the Law of Patents 15-99 to 15-111, and in particular 15-111 (deleting existing claims after trial is never a problem, because the existing claims have always been there and the public has always known about them).

Source: The IPKat

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This is long, but interesting:
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Post date 06.07.01 | Issue date 06.11.01
A recent issue of Publishers Weekly featured a two-page advertising spread touting 'the year's most eagerly anticipated book.' The promised $1 million marketing onslaught apparently will include national TV and radio spots, appearances on CNBC...If Welch picked the perfect time to take control of a company whose success would be measured by shareholder value, Immelt may have picked the worst.
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Let's estimate this using the most inclusive definition of intellectual property: patents, copyrights, trademarks, trade secrets, customer lists, business know-how, and other secret sauce. Relationship to Market Capitalization. An oft-cited statistic …

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