Human Resource Management Objectives

Why You Shouldn’t Ignore Cultural Competence  February 15, 2013 – 08:30 pm
Human Resource Management

Welcome to Diversity Executive magazine’s Cultural Competency blog, where we will provide cutting-edge ideas, strategies and practices that will enhance your ability to transform your organization to a culturally competent one. As a community, we will need to share our challenges and best practices, so please ask questions and share ideas. This first entry lays out the business case for cultural competence as a key strategic issue for diversity and inclusion executives.

The geographically dispersed and culturally diverse workforce and marketplace is the new reality, requiring cultural competence for success. Today’s global businesses and organizations need culturally competent members and an environment that promotes mutual respect, global inclusiveness and creative collaboration to derive the most from their talent.

Cultural competence is a critical ingredient necessary for all functions and throughout all departments. Diversity and inclusion executives now have a great opportunity to align the strategic importance of their work with the increasing focus on global cultural competence.

Today’s diversity leaders must become advocates of cultural competence and build alliances with all leaders across the organization who support associates, vendors, markets and clients from diverse cultures. Ideally, the office of diversity and inclusion should be seen as the center of excellence for cultural competence in the organization. For example, in recognition of Lunar New Year, how did your organization recognize this holiday in communications to associates and others, and across the organization?

Source: Diversity Executive Blog

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I have a new marketing company that i'm starting. It will essentially be a unique way for community businesses to market their products door to door.
My main question is the finding of clients. I have a few thoughts on how to gain new clients, however, I was curious to learn more about conventions. For example, I went to the Consumer Electronics Show in Las Vegas recently and saw all the new gadgets that people/businesses were looking to sell to other businesses. I'm looking for the same type of convention, to essentially showcase my new means of marketing for businesses in the community that want better ways to market their product or service then direct mail or passing out fliers.
Any suggestions or website links would be greatly appreciated.

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